Branding Your Guitar - Ask Zac 118

April 17, 2020

Guitarists have been personalizing or branding their guitars for many years. Some simply used their guitars as portable billboards, like a young BB King, who had his name along with the radio station he played at emblazoned on the top of his guitar. Others just wanted to make sure the audience knew who the hot cat was on guitar. While this has come and gone as far as being the in-style thing to do for the average player, it has always been a part of the showmanship of guitarists. Look at guitar heroes, Stevie Ray Vaughan or Eddie Van Halen. We rarely saw either of them without a guitar branded with "SRV" or "5150" in plain view. In this episode, I give the inspiration behind my personalized pickguard, and how I got help from some artist friends in creating it. The wonderful thing about doing this is that it is fun, and if you grow tired of it, you can easily remove it, and go back to the plain old plastic pickguard you had before.

Gear Used:

1957 Fender Esquire with an added vintage neck pickup. Restoration and aging on the body by Dan "Danocaster" Strain. Rewind of bridge pickup by Ron Ellis.

Strings: D'Addario NYXL 10-46 Amazon affiliate link

Pick: D'Andrea Medium-Heavy

Amp: 2021 Fender Vibro Champ Reverb

Effects used: amp verb